ACP Internist's blog reached 1,000 viewers in a day for the first time this week, a great milestone as we approach our six-month anniversary.
Our blog launched in early May, just before ACP hosted Internal Medicine 2008. The first post was a straw poll that didn't get much response (who was reading us then?) but our second post was Medical News of the Obvious, our review of research that examines every aspect of health care, whether it's needed or not.
At Internal Medicine 2008, the blog let us offer immediate coverage of the meeting, and conference coverage continues to be a blog staple to this day. Just last week, we covered meetings of the Medical Group Management Association, the American College of Chest Physicians and American College of Rheumatology. We cover the breaking news as it happens and some hilarious minutia when it doesn't.
Since then the blog has grown steadily, almost reaching 1,000 viewers per day by Labor Day, when readership dropped slightly--until now. We're increasing readership each week and expect to continue through guest contributors. In the near future, we're joining the Grand Rounds bloggers, who compile the best of the health care blogs each week.
We haven't given up on the straw polls, either. Our latest gives readers a chance to vote on the health care plans being offered by Senators John McCain and Barack Obama, and future polls will ask our readers to help us develop clinical topics and incorporate the results into our news coverage. Keep checking back as we do.